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Pepsi MAX Searches For Its Most Passionate Fans To Win Pepsi Max For Life

Source: PAB News, January 13, 2012

Two Online Video Contest Winners to Win Lifetime Supply of Pepsi MAX

Pepsi MAX has announced the "Pepsi MAX for Life" video contest, a national search to find the brand's most passionate fans. Two winners who prove that they are devoted fans of zero calories and maximum Pepsi taste will be rewarded with Pepsi MAX for life!

Beginning today, consumers can visit the Facebook tab at to submit a video 60 seconds or less detailing why they deserve a lifetime supply of Pepsi MAX. Videos can be uploaded on the Pepsi MAX Facebook page through February 13, 2012 and two winners will be chosen. One winner will be selected by Pepsi MAX based on creativity, inspiration and entertainment value; the other chosen by the Pepsi MAX Facebook community.

Public voting will take place between February 14 and February 18, 2012, on the Pepsi MAX Facebook page for consumers to decide who they think is most deserving of Pepsi MAX for the rest of their life.

"We already know we have great fans," said Amy Wirtanen, senior marketing director, Pepsi Beverages Corp. "The 'Pepsi MAX for Life' video contest is a fun way for us to get unique and creative content from consumers and reward them for showing their passion for the brand. 

The "Pepsi MAX for Life" video contest is open to legal residents of the United States residing in one of the 50 United States or District of Columbia, who are 18 years of age (19 in AL or NE) or older as of the date of entry submission or voting. For Official Rules, visit No purchase necessary. Void where prohibited.

Along with the online video contest, Pepsi MAX, the official soft drink of the NFL, will bring the "Pepsi MAX for Life" contest to life at its footprint at the NFL Experience during Super Bowl XLVI week in Indianapolis. NFL fans can participate in the interactive experience inside the NFL Experience being held at the Indiana Convention Center January 27-February 4. Go to to purchase NFL Experience tickets.


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